Distribution Days
This week I’ve been reading Jon Reiss’ book Think Outside the Box Office, which producer and friend Sergei Krasikau recommended to me. Sergei and I are trying to come up with an innovative marketing and distribution plan for our documentary “Toxic Soup,” which was named an official selection of the 2010 Film Festival (April 15-23rd).
DuPont's Belle, WV chemical plant (photo by Sergei Krasikau)
From what I’ve read so far the key to spreading the word out about “Toxic Soup” is simple: Schedule as many screenings as possible. The reviews will follow. Last week we arranged for a sneak preview of “Toxic Soup” at the University of Maryland School of Law, and we have another sneak preview in the works for West Virginia State University. By building up a grassroots network of community support, we hope to bring about pollution and chemical reform.
Also this week I was contacted by Alyssa Martin, an archivist who works for Oscar nominated director Mark Kitchell is working on a new doc “A Fierce Green Fire.” Alyssa requested a copy of “Toxic Soup” on Kitchell’s behalf and will arrange a sneak preview of “Toxic Soup” in San Francisco. Again this is just the beginning. Stay tuned for more.
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HI Wade and Rory,
So glad you are reading the book. I am putting your thoughts on our Think Outside the Box Office Facebook page so others can see it. Since you are in Maryland, you might look up Pretentious Film Society in Annapolis, they have a well regarded screening series and would love to support local filmmakers. Peri Lewnes is the founder. Best of luck with your doc, sounds fascinating.
Hi Sheri,
Thanks for checking out the blog and reposting us on facebook. I will link up with you on there as well. We are actually not from Maryland but I have heard of the Pretentious Film Society. Think I’m following them on twitter. In any case I will contact them, but I’m in LA by way of Louisville, KY, and Wade is in Paintsville, KY. Kevin Thompson, one of the lawyers featured in “Toxic Soup,” recruits law students from the University of Maryland for his case work in Kentucky and West Virginia, so that Maryland School of Law screening fell into our lap more or less. Take care, Rory
Distribution days.. I like it